Our story
ACME began with a conviction: retailers deserve infrastructure that scales with ambition and stands up to reality. We build what we wish we’d had—clear contracts, honest operations, and a stack you can explain on a whiteboard.
After years of building commerce platforms at scale, we realized the same architectural challenges kept emerging. Services with unclear boundaries. Deployments that required prayer. Monitoring that told you something was wrong but not why or how to fix it.
We founded ACME to codify the patterns that actually work in production. Not the theoretical perfection of conference talks, but the practical reality of systems that handle real traffic, real failures, and real business requirements.
Our principles
The values that guide how we build products and work with customers.
Clarity over cleverness
We favor explicit contracts and documented decisions over implicit assumptions and clever abstractions.
Make trade-offs explicit
Every architectural decision has trade-offs. We document them, own them, and help you understand their implications.
Own the boring
Backups, alerts, timeouts, health checks—the unglamorous work that keeps systems running reliably.
Security is everyone’s job
Security isn’t a feature you add later. It’s baked into every service, every deployment, every decision.
Built by engineers, for engineers
Our team has built commerce platforms at companies you know, handling millions of requests and billions in GMV.
Co-Founder & CTO
Former Principal Engineer at major e-commerce platforms, focused on distributed systems and operational excellence.
Co-Founder & CEO
Product leader with 10+ years scaling commerce platforms from startup to enterprise.
Head of Platform
Infrastructure specialist with deep expertise in Kubernetes, AWS, and observability systems.
Lead Architect
Full-stack engineer passionate about API design, service boundaries, and developer experience.
Values in action
How our principles translate to real customer outcomes.
Clarity over cleverness
In practice:
Every API endpoint has clear documentation, error responses include actionable guidance, and architecture diagrams are kept current with the code.
Result:
Teams onboard 3x faster and debug issues with confidence.
Make trade-offs explicit
In practice:
We document why services are placed on specific runtimes, what performance characteristics to expect, and when to scale up or out.
Result:
Capacity planning becomes predictable and cost optimization is data-driven.
Own the boring
In practice:
Automated backups with tested restore procedures, comprehensive alerting with runbooks, and health checks that prevent cascading failures.
Result:
Incidents are rare, and when they happen, recovery is fast and well-understood.
Build with confidence
Ready to build commerce infrastructure that your team can understand, trust, and extend?